HomePNA Blog

More Telcos, More (and faster) IPTV Deployments

By Rich Nesin, General Manager and Resident Philosopher, HomePNA

If you have been following this blog (and I hope you do) you may recall that I’ve mentioned that the telcos' interest IPTV has been increasing dramatically. I saw it at FTTH, IP Possibilities, and especially at the HomePNA Summit which attracted more telcos than equipment manufacturers. Yesterday, HomePNA board member Motorola  announced  a win at Farmers Telephone Cooperative. Being HomePNA (aka HPNA) centric, we immediately noticed that it includes their VIP1200 IP Set-top boxes which, we are happy to say, features HomePNA for home networking over coax (and, also needless to say, is HomePNA certified).

Ignoring the hype that I get paid to write, the technology really is maturing rapidly. CED Magazine ran an article last month about Bell Aliant that stated they “can comfortably get a couple of TV installs done in a day, and we’ve created enough buffer zone that our technicians can pick up another piece of work, whether it’s a TV trouble call or another high-speed install. We’ve gone from struggling to get two pieces of work done a day to comfortably getting three pieces of work done a day.” A far call from the six or seven hour installs we heard about a couple years ago. The HomePNA technology hasn’t changed so you can bet that this is mostly a result of experience, better installation procedures, diagnostic equipment and increased testing.

HomePNA Announces First Technology Summit

August 4, 2009 – The HomePNA Alliance today announces its first Technology Summit to be held September 30 and October 1, 2009 in Houston Texas.  The Summit, which is also being promoted by the FTTH Council, will be co-located with the 2009 FTTH Conference & Expo. The Summit will focus on technical and business insights surrounding HomePNA technology and its role in enabling an advanced digital home experience for end users.

The Summit will feature speakers from among the world’s largest service providers, including AT&T, Telefonica, YES, TELUS, Tata Sky and Bell Aliant who will discuss HomePNA’s role in creating compelling and competitive home networking and IPTV product portfolios for their respective companies.  At the Technology Summit, Cisco, Motorola, CopperGate Communications and other leaders will also give their perspectives on the technology that so many service providers have adopted due to its fast performance and rich features desired by service providers.

Maximizing profits in the evolving IPTV marketplace

“Service providers of all types and sizes across the globe are focused on the great opportunities provided by triple play, digital entertainment and interactivity – all applications enabled by a robust home network,” said Bill Simmelink, HomePNA president.  “The most effective approach to providing a high-performance home network uses existing wires, and the

Summit will explore why the HomePNA standard provides the best path and opportunities for maximizing the benefits of this huge new opportunity.”

“Service providers learn best from other service providers. The HomePNA Summit will offer a truly global service provider perspective on this important and evolving trend,” said Bernie Arnason of Pivot Media, a co-producer of the event.

 

HomePNA technology is the highest-performing home network standard today, delivering a quality video experience for viewers while enabling service providers to reduce installation costs, utilize remote management and diagnostics to reduce operational expenses, and even reduce end-user costs through unified billing.  Over 10 million HomePNA chipsets have been shipped.  Each week, 30,000 homes add HomePNA-based networks worldwide - with over 40 service providers.

ITU's G.hn Keeps Sailing

By Rich Nesin, General Manager and Resident Philosopher, HomePNA

It was easier to get a scoop in the old days when I could count the number of G.hn evangelists on no hands. Now-a-days it’s hard – what with friends and colleagues at other companies and forums issuing PRs and blogging enthusiastically about the great progress.

So, if I can’t be first … here’s my take on the latest milestone. As you probably heard, G.hn has settled on some "Baseline Text" for most of the protocol pieces that lie upstream of the G.9960 G.hn PHY standard finalized last December. These pieces, collectively called the Data Link Layer or DLL, together with the PHY make the existing wire home network appear to the outside world like a common Ethernet LAN. The beauty of this approach is that the processor in the consumer premises equipment (service provider talk for the set-top boxes, residential gateway, and other equipment they install in the home) uses standard proven Ethernet software to communicate over the G.hn home network.

This isn’t a new idea – HomePNA and others already do it and the devil is, as always, in the details. The clean slate approach taken by G.hn developers – which at this point are largely engineers from companies with extensive experience developing existing wire home networking technology - allowed them to take advantage best-of-breed approaches and implementations as well as new technology.

Pretty sentiments and noteworthy progress but there is still a lot of work to be done to get Consent in the two to three meetings planned between now and September. There are still multiple approaches to be resolved, decisions to be made on what is required and what is optional, politics to be played (more than before, much less than expected), and new technology decisions to be made to get from here to there. The participants I talk to are uniformly positive that they will get to Consent on the complete standard at the SG15 meeting in Geneva this September.

Old Dogs Really Hate New Tricks!

By Michelle Gamble-Risley, director, HomePNA Marketing and PR

We’re apparently a bit stubborn when it comes to giving up our old television sets or at least getting them digital-ready by June 22, the digital-transition date. Apparently 3.5 million U.S. households still are classified as “completely unready” for the transition, according to Nielsen’s National People Meter research. These stubborn traditional television lovers either hold out for the sake of some endurance trick or pure procrastination – either way June 22 will come round and what will they do when the “snow” starts to fall? Scream and bang on ancient TV set. Of course, in our world where our loyal following has already embraced digital television long before the government set forth the “new rule,” we’ll all happily watch our digital TV, eat a few kernels of popcorn, and ruefully laugh at our stubborn neighbors, as the old set crashes through their windows. “Stupid TV!” Oh yeah…

Network-Connected Device Market – The Place to Be “Working” It

By Michelle Gamble-Risley, director, HomePNA Marketing and PR

Strong revenue reports coming out of the network-connected media device market bode well for the overall home networking marketplace this year despite the worldwide recession. You can get excited about ABI Research’s  new report forecasting that total revenues from network-connected devices will rise from $74 billion this year to over $94 billion in 2010. “Network connected media devices such as game consoles, TVs, and set-top boxes offer an opportunity for ‘core networking’ companies to reorient themselves away from a declining market,” says ABI Senior Analyst Jason Blackwell.

This news comes on the heels of AT&T’s recent announcement (which we faithfully bragged about last week) that their U-Verse subscriber rates grew at a nice clip last quarter. News out of these sectors indicates that the home networking market in general is not suffering at the hands of a bad economy – and since some news analysts suggest the economy may bottom out soon – the future continues to look bright. Members of HomePNA that provide home-networked connected devices have something to smile about. If you haven’t become a member and your company isn’t thriving right now, look at the opportunity – it’s absolutely where the market is growing.

IPTV Grows Worldwide

By Michelle Gamble-Risley, director, HomePNA Marketing and PR

Market analysts MRG released their Global IPTV Market Leaders Report — March 2009 that describes some interesting trends around the world. Among the most notable, the report cites global growth and most specifically in China where strong gains have been for Access, video on demand, set-top boxes, middleware and content protection. “This kind of a regional category-take-over is unprecedented,” states Jose Alvear, IPTV Analyst at MRG. “Larger regional vendors (and service providers) are starting to ‘pull out all the stops’ on their regional strategies, on the belief that the economic contraction is offering unique opportunities to move aggressively into un-served markets.” We’re not surprised by the report’s revelation – in fact, we expected to see worldwide growth particularly in the Asian countries and South America where our own business interests continue to build.

Upgrade Eager Beaver or Smart Lodge Builder?

By Michelle Gamble-Risley, director, HomePNA Marketing and PR

A very interesting point was recently made in a Fierce Telecom article title IPTV Report Belgacom Reviews its IPTV Platform. Belagom, an IPTV service provider based in Belgium, already looks toward replacement of its IPTV platform with a new middleware solution that will support richer capabilities. The article begs the question regarding the value of introducing a second-generation technology before the first generation has even been widely accepted. Good and interesting point; however, those users who don’t know the difference between IPTV and MTV will surely be attracted to a media that just keeps getting better and better. Other than an enormous capital investment in the upgrades we don’t see the downside. Although some would argue that in this economy it’s best to tighten belts and see where the storm breaks. We can’t argue with that point either. But companies NOT suffering the economic flu outbreak should focus on innovation and spend money to help stimulate the economy back into growth mode. Some might suggest that we’ve gotten where we are because too much anxiety has prematurely forced cutbacks. Just a thought …

Widgets and TV - Who Would Have Thought

By Rich Nesin, General Manager and Resident Philosopher, HomePNA

Did you see the blog from Verizon about opening their FIOS TV platform to independent developers? Well, we’re excited! Why? As we’ve mentioned before, Verizon uses cable TV technology for its television service (unlike most North American telcos including our favorite son AT&T that offer IPTV based TV service). Like the other telcos, however, Verizon does use IP over a home network for other services like Video on Demand (VoD) and of course Internet access.

So what’s the big news? Verizon is “opening up our widgets platform to outside developers so that FiOS TV customers can benefit from their creative ideas”. A widget is a portable chunk of code that runs on its own – a little application that provides a function that can be added to one or more different software platforms – platforms like browsers and now … FiOS TV. Today Verizon provides weather and traffic information on FiOS using widgets but they recently demonstrated a couple more – ones that add Twitter and Facebook onto the TV screen in ways that enhance their value.

Sound like the ever evolving browser on your PC? It should. With home networking and IP integrated into the set-top box, television viewing can evolve quickly as well further blurring the differences. By offering a Software Development Kit (SDK) to third party developers, Verizon is opening up the FiOS platform to a lot of creative software development minds.

Quadruple-Play Ready

A new study released from Compete Inc., a Web analytics company, suggests consumers are ready for quadruple play services (voice, data, video and IPTV) and details telecom companies positioned best to take advantage of the emerging opportunities. It also reported that consumers are driven first by bundled pricing and convenience (no surprise there) and are less concerned about which services are in the bundle -- however they are more interested in bundling broadband access with phone and TV over cellular service somewhat offsetting the advantage of telcos with cellular offerings.  Marketing the offerings is critical. 

We don't find the information particularly revelatory as much as it confirms our observations of the rapidly growing market place where consumers seem to be eating up AT&T's U-Verse service. As we reported in several blogs, U-Verse subscriptions picked up at a dramatic pace in the last two quarters of 2008. While this building momentum may be moderated somewhat (in their last quarter results, AT&T announced that it will slow U-verse deployments slightly and plan to pass 30M homes in 2010 rather than 2009), deployments don't appear to be eclipsed by recent economic woes so we really don't expect to see any abysmal numbers reported in the near future. In fact, we are encouraging service providers to join HomePNA as soon as possible. By becoming a member you will be taking the first steps to dodge the economic bullet. The home networking market in general seems to be a good place to be "playing" if you want to set your sights on higher ground and survive the economic storm.

 

 

Digital TV Transition Delayed

By Michelle Gamble-Risley, director, HomePNA Marketing and PR

In what seemed like an obvious turn of events, the switch from analog to digital television has been delayed to June 12. No surprise! Rumblings began a month ago that a delay was likely given that some two million viewers had been put on the "list" to receive their coupon to purchase the converter box. You can't shut off the supply without ensuring all your constituents have a solution – or you can and cause uproar in proportion to a major riot. Americans love their TV! Or "don't take my TV away from me!" If the coupons had gone out in the appropriate timeframe the transition probably would have taken place as projected. Now the government has a few more months to get caught up and send out those coupons. Here in HomePNA land where member AT&T offers a digital solution in the form of U-verse, we feel confident all of those subscribers would have calmly watched the riots – on TV!